I am a marketer focused on martech and digital transformation, organization change and people empowerment.
My goal is to help companies to get the best from their tech stack, enhancing brand, heritage and strategies.
I work with experts and teams worldwide to create comprehensive solutions and plans tailor made for different industries and markets.
I’m an Inbound Certified Trainer, the Co-host at the EMEA HubSpot Certified Trainers subgroup and a LinkedIn Certified Marketing Insider.
I value open and consistent relationships built on mutual respect for shared values, visions, and goals.
Every company wants a great return on any investment: this is impossible without a valuable strategy.
You’ll need a comprehensive plan to differentiate from your competitors, properly segment your audiences, control your budget, choose the right mix of marketing tactics and tools, build blueprints, measure your goals, develop a roadmap, align your team.
Stop to improvise, rule your business. I’ve focus on this for the last ten years of my career.
Data-driven decisions will multiply your revenues per ten, in just a month. I’ve helped people doing this in multiple markets. Learn how to collect, organize and give meaning to data, understanding how to distinguish meaningful informations from the noise. Use facts and metrics to guide strategic business decisions that align with your goals, objectives, and initiatives.
Prioritize, analyse and repeat. This is everything you need to do, in the right way.
Your company is your team. Listen to them and empower the entire workforce: the results will surprise you.
Communicate directly and transparently, make everyone understand its own responsibilities, push them to desire to achieve team and organizational goals, take care of your people, offer a clear vision, delegate with care and provide constructive feedbacks.
I’ve trained thousands people around the world: let’s do it together.